Hyper Location

Precise Indoor Location, at scale

"Of all the indoor location technology I've seen over the years, I've never seen anything with such a good customer experience and scalability."
Paul Wilkinson, Ex-Head of Technology Research @ Tesco Labs

How Hyper Location works

1
Start with WiFi

Because GPS doesn’t work indoors, we use wifi for triangulation. This triangulation process gives us the basis for our location estimate.

2
Combine with motion data

We combine this with on-device sensors which help us understand the precise motion of the phone.

3
Calculate with Machine Learning

From this, our positioning algorithms use ML and other advanced techniques to precisely locate a user to around 1m of accuracy.

Hyper Location at work:

Features

Why Hyper Location?

Built from the ground up to support retailers, our technology is designed to pinpoint users even in the most narrow aisles.

Hyper-accurate
We reliably achieve sub-1m accuracy indoors, while also displaying the user's precise heading.
Scalable
Works with existing WiFi. Doesn't require Bluetooth beacons or any other hardware.
Zero friction
User doesn't need to connect to WiFi. No need to scan QR code or manually orient device.
Privacy conscious
Location algorithms are run on the user's device. Events are sent directly to host-app and not via Hyper's servers.

Coupling customer intent with in-store location to deliver spatial promotions is a retail game changer, driving personalised engagement and significantly boosting revenue.

John Walden
Ex-Executive Vice President @ Best Buy

Opening up immense opportunities and commercial upside, Hyper is able to innovate customer experiences and business efficiencies across multiple industries.

Tom Tang
Ex-CTO, Sainsburys

Of all the indoor location technology I've seen over the years, I've never seen anything with such a good customer experience and scalability.

Paul Wilkinson
Ex-Head of Technology Research @ Tesco Labs